Growth Hacking Barcelona
Connect through Growth Hacking meetups in Barcelona
Marketing & AI Leaders Afterwork - 2nd Edition
Wed, Oct 14, 4:00 PM### **Marketing & AI Leaders Afterwork — 2nd Edition** After our first **Japanese Cocktails Afterwork filled up**, we’re opening a second edition for those who couldn’t make it - and for a few new faces. On **14 October**, we’ll once again bring together a curated group of **marketing, tech and AI professionals in Barcelona** for Japanese cocktails, new connections and conversations around what’s happening in marketing and AI right now. No panels. No formal agenda. Just an informal evening with an interesting group of people in a unique Japanese-inspired setting. **14 October · 18:00** **Near Sagrada Familia, Barcelona** Places are limited again. **Early bird registration is now open.**
Meet New People Interested in Psychology & Personal Growth
Wed, Sep 2, 4:00 PMWe want to start in the simplest and most human way possible: **meeting each other over a drink.** This first gathering will be an informal opportunity to discover the community, meet new people, exchange ideas and connect with others who share an interest in personal growth, psychology, philosophy, wellbeing and spirituality. But there’s another important reason behind this event. As Brilliant Minds Club in English grows, we want to collaborate with **psychologists, therapists, doctors, coaches, philosophers, educators, researchers, wellbeing professionals, spiritual practitioners and people from other fields with interesting knowledge and experiences to share.** In the coming months, we’d love to create **talks, workshops, discussions and other collaborative events** led by people within the community. So if you have an idea, a field you’re passionate about, a project you’d like to share, or simply feel that you could contribute something valuable, **we’d love to meet you.** And if you’re not a professional in any of these areas? You’re just as welcome. Come because you’re curious. Come to meet interesting people. Come to have a drink and a good conversation. Come to discover what Brilliant Minds Club is about. There will be no formal talk or workshop this time. **This first event is about people, ideas and connections.** Some of the best projects begin with a simple conversation. **Maybe this will be one of them.** Join us for the very first Brilliant Minds Club and become part of the community from the beginning. **Organisers:** **Alexander Perez:** social media strategist, entrepreneur and founder of [El Club de las Mentes Brillantes](https://www.meetup.com/club-mentes-brillantes/). **Edward Martin:** Journalist specialising in economics and finance, court-appointed expert, professional translator, English teacher and media contributor based in Barcelona. Free event with a mandatory drink purchase at the bar.
Why A/B Testing Sucks - Hatch Mixer Barcelona
Wed, Sep 16, 4:30 PM**UX Hub** is thrilled to welcome you to our next event: **Why A/B Testing Sucks** Most teams don’t have a problem with running experiments; they have a problem with how they interpret them. This talk shows how our industry’s obsession with p-values, “95% significance,” and single-number uplifts quietly leads to bad product decisions, misunderstood results, and wasted opportunities. Instead of yet another stats lecture, we’ll unpack how A/B tests and p-values can easily get misread in practice and why classical significance testing is so hard to explain to stakeholders. Then, we’ll explore a more intuitive way to talk about experiments: in terms of the probability of uplift, minimum expected impact, and business value, not arbitrary thresholds. You’ll walk away with practical guidance and report patterns you can use tomorrow. So that your A/B tests stop “sucking” and start supporting clearer, more honest decisions in your product team. **Speaker** Dr.-Ing. Maximilian Speicher is Director of Product Design at BESTSECRET. His (research) interests lie primarily with novel ways to do UX research and design, responsible and sustainable design, and beyond-screen and physical–digital interaction. He is also a freelance UX and product consultant, plays ringtennis, and blogs at maxspeicher.com/newsletter. **Hosts** This event is hosted by UX Hub BCN in partnership with Hatch Conference **Location:** Wallapop HQ **To join us, just:** ✅ RSVP here on Meetup ✅ RSVP here on Hatch conference - https://mixers.hatchconference.com/e/barcelona-uxhub ✅ Answer [this form](https://48db4b2d.sibforms.com/serve/MUIFALfB0bn_p1G9zS7yYICl8fr4aT-cjBYl7Ow1DKvi6gv1FzDSE3Dt9fmIH5k78PONlJNEn2S6UnpOuo_VNIeUd69dkI5RJ0kaw7TjtxPjtwYy8KKc80BkMTozTqyRXiKCcXK9G8y-NccOB4S1Ci0SPkuWLJ5BCVWC80yGZ9bhinpCpoBKNV5cyovr3wH4BWM1_lNTf8IsVTvO) **Details:** 🗓️ Date: Wednesday, September 16, 2026 ⏰ Time: 18:30 CET 📍 Location: Wallapop HQ **Why You’ll Love It:** Learn how to stop misinterpreting A/B tests and start making clearer, more confident product decisions with frameworks and reporting patterns you can use tomorrow. **Agenda:** 18:30\-19:00 \| Doors open 19:00–19:15 \| Introduction 19:15–18:55 \| Talk 18:55–19:15 \| Live Q&A **Educational partners:** [Interaction Design Foundation](https://ixdf.org/) [Uxcel](https://uxcel.com/?utm_medium=paid%20search&utm_source=google&utm_campaign=brand&utm_term=uxcel&utm_source=google&utm_medium=cpc&utm_campaign=23478421564&gad_source=1&gad_campaignid=23478421564&gbraid=0AAAAAoYVYnfrZ5Yt8YP5nzmg5PiQ4LvIK&gclid=CjwKCAjw6rfSBhAqEiwA_yocppX7EENM8-y2gWRMnWIprvZnHOrWMLhhAxQKPof1jyFAryWd1HY_ERoCJIQQAvD_BwE) **Sponsor:** [Uxia](https://www.uxia.app/) **P.S.** Please make sure to show up on time. Please make sure to **show up on time** — so that we can run a smooth event for everyone 🫶
Weekly Backgammon Games
Wed, Sep 9, 3:00 PMCome join our weekly Barcelona Backgammon game! Every Wednesday, we are usually around 10 people. If you have a board, bring it If you do not have one - don't worry! Players of all levels are welcome to join. Come to the Viena Café in Diagonal 405, you will find us at the very back
La Trampa del Desarrollo Personal que Nadie te Explica (con Iván Aznar)
Sun, Sep 13, 5:00 PM**[Únete a nuestro grupo de whatsapp](https://chat.whatsapp.com/Cp2jyUS8Z9a0AsWJ1kbV0f)** Lees libros. Escuchas podcasts. Ves vídeos. Aprendes constantemente. Y, aun así, hay aspectos de tu vida que siguen exactamente en el mismo lugar. **¿Por qué ocurre esto?** En este encuentro descubrirás el error que comete la mayoría de las personas cuando intentan cambiar y entenderás qué es lo que realmente determina tus decisiones, tus hábitos y los resultados que obtienes. **Puede que no necesites más conocimiento.** Puede que necesites algo completamente distinto. Si alguna vez has sentido que sabes mucho más de lo que realmente aplicas, este evento puede cambiar la forma en la que entiendes tu vida. **Coste:** 5€ para gastos de organización. Te esperamos! :)
Workshop 🚀 Diseña tu Marca Personal
Fri, Sep 11, 5:30 PM**Workshop 🚀 Diseña tu Marca Personal** *Cómo crear una marca personal de éxito para impulsar tu profesión o negocio ✨* Hoy en día, las oportunidades profesionales y de negocio ya no dependen únicamente de tu experiencia o de tu currículum. También dependen de cómo te perciben los demás, de la confianza que inspiras y de la capacidad que tienes para comunicar el valor que aportas. Una **marca personal** sólida no consiste en aparentar, sino en construir una identidad profesional auténtica, diferenciada y coherente que te permita destacar en un mercado cada vez más competitivo. En este *Workshop: Diseña tu Marca Personal* descubrirás los principios fundamentales para crear una marca que refleje quién eres, comunique tu propuesta de valor y te ayude a atraer oportunidades laborales, clientes, colaboradores o nuevos proyectos. Durante las dos horas de sesión exploraremos los elementos clave del personal branding desde una perspectiva estratégica y práctica. Combinaremos conceptos de posicionamiento, marketing, comunicación y desarrollo profesional con ejercicios de reflexión que te ayudarán a definir las bases de tu propia marca. A lo largo del workshop abordaremos temas como: * Qué es realmente una marca personal y por qué hoy es un activo profesional imprescindible. * Cómo definir tu propósito, tus fortalezas y tu propuesta de valor. * La importancia del posicionamiento y la especialización para diferenciarte. * Cómo construir una identidad profesional coherente y auténtica. * Los elementos esenciales de una estrategia de marca personal. * Cómo comunicar tu experiencia y generar confianza y credibilidad. * La creación de contenido como herramienta para desarrollar autoridad y visibilidad. * Errores habituales que limitan el crecimiento de una marca personal. Este workshop está dirigido a profesionales, emprendedores, directivos, estudiantes y cualquier persona que desee fortalecer su posicionamiento, aumentar su visibilidad y desarrollar una marca personal capaz de generar nuevas oportunidades profesionales o de negocio. **¿Qué te llevarás?** * Una visión clara de los fundamentos del personal branding. * Herramientas para definir tu posicionamiento y diferenciarte de otras personas de tu sector. * Una propuesta de valor más clara y orientada a las necesidades de tu público. * Un marco para empezar a construir una presencia profesional coherente y estratégica. * Un plan inicial para desarrollar una marca personal que impulse tu carrera o tu negocio. Porque las personas no eligen únicamente al mejor profesional. Eligen a quien transmite mayor confianza, credibilidad y valor. Tu marca personal es la forma de comunicar todo eso al mundo. **Instructor**: Alejandro Alonso \| Coach **Linkedin**: [www.linkedin.com/in/aalonsoas](http://www.linkedin.com/in/aalonsoas)
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